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Privacy Policy

Seenthis AB (“Seenthis”) takes data privacy seriously. This Privacy Policy informs the users of and any other Seenthis-owned websites or applications, on which this Privacy Policy is displayed, how we, as controller within the meaning of the General Data Protection Regulation (“GDPR”) and the ePrivacy Regulation (“ePrivacy Regulation”), collect and process the personal data and other information of such users in connection with their usage of the Seenthis website.

Seenthis AB
Hammarby kaj 10D
120 32 Stockholm

Phone: +46 (0)8 410 420 33
Org. No: 556920-5452

Last revised on June 13, 2018.

1 Categories of Personal Data and Processing Purposes – What personal data do we process about you and why? What is the legal justification for processing your personal data and what happens if you choose not to provide it?

1.1 Website

WP Engine, Inc (“WP Engine”)

The Seenthis website is hosted on WP Engine. WP Engine collects information about the website visitors to provide the service, analyse trends in the aggregate, and administer the site.

The information we collect can include your Internet Protocol (“IP”) address, browser type, browser version, the different pages that you visit on our website, the time spent on those pages and the time and date of your visit.

As a visitor to the Seenthis website you automatically transfer this information. Without this personal information it will not be possible for Seenthis to serve the website in a safe and secure way.

1.2 Third party analytics

Seenthis uses third party analytics services to help us understand your usage of our website. If you choose not to provide this personal data, Seenthis will not be able to use these services to improve your website experience in a simple and data driven way.

Seenthis is using the following services:

Google LLC (“Google Analytics”)

Seenthis is using Google Analytics in order to even better understand how visitors use the Seenthis website. Data such as pages viewed and time on site is stored in Google Analytics.

You can opt-out of having made your site activity available to Google Analytics by installing the Google Analytics opt-out browser add-on.

Albacross Nordic AB (“Albacross”)

Seenthis is using Albacross for retargeting campaigns.

Information collected from cookies set in your device that qualify as personal data will be processed by Albacross, a company offering lead identification and ad targeting services with offices in Stockholm and Krakow. Please see below for full contact details.

The purpose for the processing of the personal data is that it enables Albacross to improve a service rendered to us and our website (e.g “Lead Generation” service), by adding data to their database about companies.

The data that is collected and used by Albacross to achieve this purpose is information about the IP-address from which you visited our website, and technical information that enables Albacross to tell apart different visitors from the same IP-address. Albacross stores the domain from form input in order to correlate the IP-address with your employer.

For the full information about our processing of personal information, please see our full Privacy Policy.

You may at any time withdraw your consent to this processing. Such withdrawal may be made either by contacting us, or by contacting Albacross directly.

Albacross Nordic AB
Companyreg. no 556942-7338
Kungsgatan 26
111 35 Stockholm, Sweden –

1.3 Third party advertising

Seenthis uses third party services to serve ads using retargeting and similar methods. If you choose not to provide personal data, Seenthis will not be able to personalise advertising targeted towards you in the same way.

Seenthis is using the following services:

LinkedIn Corporation (“LinkedIn”)

Seenthis is using a LinkedIn Insight Tag to collect information about visitors to be used for marketing purposes.

The LinkedIn Insight Tag creates a unique LinkedIn browser cookie on a visitor’s browser and enables the collection of the following data for that cookie: metadata (such as IP address, timestamp, page events (like page views), and LinkedIn demographic information if there is an active member cookie present. For more information about this, you can read more about it here:

Facebook Inc (“Facebook”)

Seenthis is using a Facebook pixel to collect information about visitors for marketing purposes.

Details about the cookies Facebook use and the data collected can be found in the Facebook Cookie Policy (

It is possible to opt-out of all targeted Facebook advertising here:

Google LLC (“Google”) Google LLC (“Google”)

Seenthis is using visitor data in order to serve advertising in the Google network (including AdWords), across the internet. The ads are based on visitor data. Google uses cookies in order to be able to serve these ads. Visitors can opt-out of Google’s use of cookies by visiting Google’s Ads Settings.

Albacross Inc (“Albacross”)

Seenthis is also using Albacross to target companies and website visitors with ads. The information is collected from cookies set in your device that qualify as personal data and will be processed by Albacross.

1.4 Communication tools

Seenthis is using certain communications tools in order to communicate with website users, potential customers, and existing customers. If you choose not to provide personal data Seenthis would not be able to personalise the messaging, give you timely help, see the conversation history between you and Seenthis representatives, and in some cases not even communicate with you.


Pipedrive is the Customer Relationship Management (“CRM”) solution we use to keep track of our prospects, leads and current customers. We are collecting email addresses, names, company information and other information that Seenthis finds useful for a successful sales process and customer journey.

1.5 Contact form

If you fill in our contact form, you will be asked to provide the following personal data about you: name, business email address, and consent to get contacted by a Seenthis representative to receive information regarding Seenthis. We process such personal data for purposes of answering your queries or information requests, providing desired products or services, providing you with marketing materials and information to the extent permitted by applicable law, analysing your interests for marketing purposes, improving our website according to usage patterns, and other purposes to which you have agreed. This data is stored in Pipedrive. If you do not provide this data we are unable to process your query.

Categories of Recipients and International Transfers – Who do we transfer your personal data to and where are they located?

We may transfer your personal data to third parties for the processing purposes described above as follows:

Any access to your personal data is restricted to those individuals that have a need-to-know in order to fulfil their job responsibilities.

International transfers. The personal data that we collect or receive about you may be transferred to and processed by recipients that are located inside or outside the European Economic Area (“EEA“). For recipients located outside of the EEA, some are certified under the EU-U.S. Privacy Shield and others are located in countries with adequacy decisions, and, in each case, the transfer is thereby recognised as providing an adequate level of data protection from a European data protection law perspective. Other recipients might be located in countries which do not adduce an adequate level of protection from a European data protection law perspective. We will take all necessary measures to ensure that transfers out of the EEA are adequately protected as required by applicable data protection law. With respect to transfers to countries not providing an adequate level of data protection, we will base the transfer on appropriate safeguards, such as standard data protection clauses adopted by the European Commission or by a supervisory authority, approved codes of conduct together with binding and enforceable commitments of the recipient, or approved certification mechanisms together with binding and enforceable commitments of the recipient. You can ask for a copy of such appropriate safeguards by contacting us as set out in Section 6 below.

3 Retention Period – How long do we keep your personal data?

Your personal data will be kept as long as Seenthis finds it necessary to provide you with the requested services. Once our relationship has ended, we will take steps to remove your personal data from our systems and records, anonymise it so that you can no longer be identified from it or otherwise see to that access to the personal data is highly restricted. The foregoing does not apply to the extent needed to comply with legal or regulatory obligations to which Seenthis is subject (e.g. taxation purposes).

We may retain your contact details and interests in our products or services for a longer period of time if Seenthis is allowed to send you marketing materials. We may also retain your personal data after the termination of the contractual relationship to the extent necessary to comply with applicable laws or if we need your personal data to establish, exercise or defend a legal claim, on a need to know basis only. To the extent possible, we will restrict the processing of your personal data for such limited purposes after the termination of the contractual relationship.

Data from cookies and similar technologies is retained as follows:


Google Analytics:



Google AdWords:

4 Your Rights – What rights do you have and how can you assert your rights?

Right to withdraw your consent: If you have declared your consent regarding certain collecting, processing and use of your personal data (in particular regarding the receipt of direct marketing communication via email), you can withdraw this consent at any time with future effect. Such a withdrawal will not affect the lawfulness of the processing prior to the consent withdrawal. Please contact us as stated in Section 6 below to withdraw your consent.

Additional data privacy rights: Pursuant to applicable data protection law, you may have the right to: (i) request access to your personal data; (ii) request rectification of your personal data; (iii) request erasure of your personal data; (iv) request restriction of processing of your personal data; (v) request data portability; and/or (vi) object to the processing of your personal data (including objection to profiling).

Please note that these aforementioned rights might be limited under the applicable local data protection law. Below please find further information on your rights to the extent that the GDPR applies:

5 Cookies and other tracking technologies

This website uses cookies and other tracking technologies. Some of the usage is described above. For further information, please visit our Cookie Policy

6 Questions and Contact Information

If you have any questions about this Privacy Policy or if you want to exercise your rights as stated above in Section 4, please contact us at:

7 Changes to this Privacy Policy

We may update this Privacy Policy from time to time in response to changing legal, regulatory or operational requirements. We will notify you of any such changes, including when they will take effect, by updating the “Last revised” date above or as otherwise required by applicable law. Your continued use of our website and service after any such updates take effect will constitute acceptance of those changes. If you do not accept updates to this Privacy Policy, you should stop using our website and service.

8 Communications

As part of your business relationship with Seenthis we might send you the following communications: