SeenThis Japan Earns JICDAQ Certification in Brand Safety and Invalid Traffic
SeenThis Japan K.K. (Headquarters: Minato-ku, Tokyo; Managing Director: Yukihiko Imamura, "SeenThis Japan") has earned certification as a Quality Certified Business under the quality certification program operated by the Japan Joint Industry Committee for Digital Advertising Quality＆Qualify (JICDAQ), effective October 1, 2026. The certification covers two categories: brand safety and invalid traffic countermeasures.
As the video advertising partner for the open web, SeenThis Japan uses proprietary adaptive streaming technology to optimize video for each user's connection — making it possible to deliver video creative in display ad slots that were once considered fit for static images only. We believe a transparent, secure trading environment is essential for advertisers and agencies, and for the healthy growth of the digital advertising market as a whole. That's what drove us to pursue JICDAQ certification, and we'll keep pushing to raise the bar on digital advertising quality.
About JICDAQ
As the digital advertising market has grown, so have its risks: ads landing on unintended, inappropriate sites that damage brand reputation, and invalid traffic — including ad fraud — that siphons off ad spend. These are major problems for advertisers and publishers alike. JICDAQ was established in March 2021 by three advertising industry bodies — the Japan Advertisers Association (JAA), the Japan Advertising Agencies Association (JAAA), and the Japan Interactive Advertising Association (JIAA) — to address them. It reviews the business processes of digital advertising companies and certifies those that meet its standards as "Quality Certified Businesses."
About SeenThis
The open web holds massive untapped advertising potential. While brands chase reach on major platforms, audiences spend significant time across premium publishers and diverse content, but video advertising has historically underperformed here. SeenThis is changing that.
As a video advertising partner, SeenThis proves the open web delivers, capturing more attention and exceptional results with cost effective video that keeps publishers profitable and the internet independent. Since 2017, SeenThis has served billions of streams for 5,000+ brands across 50+ countries.
Brands deserve reach wherever audiences are, publishers deserve sustainable revenue, and the internet deserves to stay open. For more information, visit www.seenthis.co
Company: SeenThis Japan K.K.
Managing Director: Yukihiko Imamura
Address: 2-20-7 Azabu-Juban, Minato-ku, Tokyo
LinkedIn: https://jp.linkedin.com/company/seen-this-japan
Contact us: info@seenthis.jp
