By using Video Stream from SeenThis, Nissan was able to use engaging high-quality videos for their display execution for the first time, instead of static HTML banners. SeenThis' creative team repurposed Nissan’s existing TVCs to work beautifully in different display formats. Nissan's agency then used SeenThis' ad files to execute their existing programmatic buying strategy.
The Video Stream ads outperformed static banners, both in creating awareness and driving conversion. Thanks to this significant improvement, Nissan and SeenThis are now working together across multiple European markets.